Ynot Pizza & Italian Cuisine has taken over the sponsorship of ticket operations for the Ted Constant Convocation Center in Norfolk and the Sandler Center for the Performing Arts in Virginia Beach.
Global Spectrum, the venue operator based in Philadelphia, runs the Constant and Sandler centers and sells tickets for ODU's athletics games. Ynot, with five locations in Hampton Roads, has worked with Global Spectrum as a sponsor of ODU football and basketball games and of the Ynot Wednesdays? summer events at the Sandler Center.
Those who buy tickets online will go to YnotTix.com. Ynot replaced Cox Communications Inc., which had sponsored the ticket sales since 2007.
Ynot's owners, brothers Tony and Harry DiSilvestro, declined to disclose the sponsorship cost. It will boost recognition of the Ynot brand throughout the region, they said, and provide opportunities for cross-promotion with the venues.
Ynot displayed advertisements for Cirque du Soleil and Harlem Globetrotters events at the Constant Center on screens inside the restaurants. Event attendees have brought in their tickets for meal discounts, and Ynot customers who hold its loyalty card can get discounts on events at the Sandler and Constant centers.
"We can help each other greatly," Harry DiSilvestro said.